News
Brasil Telecom Taps IBM and Narus to Accurately Identify Revenue
IBM and Narus Introduce Industry’s First Revenue Sharing Reference Platform for Next Generation Telecom Networks
RSA CONFERENCE, SAN JOSE, Calif. — February 16, 2006 — IBM and Narus announced today that Brasil Telecom, one of the largest telecommunications companies in Brazil, has implemented the industry’s first solution to effectively help identify and collect unclaimed revenues generated across networks, known in the industry as “revenue leakage.” Using IBM BladeCenter and Narus’ carrier-class IP traffic analysis system, Brasil Telecom can now efficiently manage revenue streams across services running on their networks.
With the emergence of next generation IP services such as VoIP, IPTV and other new services delivered as part of the IP Multimedia Subsystem (IMS) architecture, telecommunications providers across the globe are facing difficulty in monitoring the traffic produced by these unmanaged services. This can lead to financial integrity issues due to the difficulty in properly identifying and accounting for the source of all revenues across these networks
Based on IBM BladeCenter and NarusAnalyze software, Brasil Telecom has implemented the industry’s first solution to effectively manage and analyze interconnect traffic in real-time to equitably distribute revenues based on the type of service, where it originated, and who consumed it.
The IBM and Narus solution is designed to conduct high performance usage pattern analysis of all IP interconnect traffic and generate monthly content-based billing for telecommunication providers based on the type and volume of traffic. The solution effectively captures data across networks, stores it an IBM DB2 data warehouse utilizing over 300 GB of IBM network attached storage, and then processes the data with IBM Alphablox software to generate content-based invoices for telecommunications providers within the interconnect group in question.
With more than 10.5 million telephone lines installed, Brasil Telecom is one of the largest telecommunications companies in Brazil. It was created from the merger of numerous smaller companies and now operates across approximately one-third of the nation, ranking as the largest telecommunications company in the south and central-east regions. In addition to basic telephone service, Brasil Telecom offers long distance and international calling, and it recently added mobile phone services.
“As telecommunications service providers move into the future, a greater percentage of our business models will rely on our ability to profitably deliver high-quality IP services such as VoIP and IPTV,” said Ricardo Fernandez, director of Business Operations, Brasil Telecom. “This new revenue sharing reference platform will allow Brasil Telecom, and the rest of the industry to address the issue of the hundreds of millions of dollars lost due to revenue leakage.”
“Virtually every telecommunications service provider in the world faces the issue of accurate identification of revenue distribution as they move forward to offer IP services on next generation Networks,” said Scott Firth, director, IBM Systems and Technology Group. “The solution IBM and Narus has implemented for Brasil Telecom serves as a model for other telecoms around the world to help accurately identify all sources of revenue and ensure revenue integrity.”
“The revenue sharing platform developed by IBM and Narus is an example of the power and flexibility of our carrier-class system” said Greg Oslan, president and CEO of Narus. “At the heart of the architecture we have developed for Brasil Telecom is our system’s ability to capture, analyze and correlate any IP traffic across the entire network at multi-gigabit speeds.”
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About Brasil Telecom
Brasil Telecom S.A. provides local, intra-regional long distance, network, data communication and other value-added services to the states of Acre, Rondonia, Mato Grosso, Mato Grosso do Sul, Tocantins, Goias, Santa Catarina, Parana, and Rio Grande do Sul, as well as the Federal District. This operating area covers 23% of the population (over 40 million people), 25% of the Brazilian GDP (approximately R$276 billion in 2001) and 33% of the nation's territory (nearly 2.8 million km2).
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About Narus, Inc.
Narus software solutions provide the real-time traffic insight essential to profitably manage, secure and deliver Services over IP. Today, large IP-based networks are transforming the traditional circuit-switched world of telecommunications into a dynamic, ever-changing world of IP-based services such as VoIP, IPTV and others. In order to secure, monitor, bill and provide excellent quality of service for these IP-based offerings, service providers must simultaneously capture, normalize and correlate IP traffic across all layers of the network. Only NarusInsight is capable of providing companies with the means to capture, normalize and correlate IP traffic at the speed required for carrier-class networks. With its patented technology and processes, Narus helps customers like AT&T, Korea Telecom, KDDI, Telecom Egypt, Saudi Telecom, France Telecom and T-Mobile in areas of network security, traffic classification and monitoring.
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